Eric Sink on the Business of Software

Eric Sink on the Business of Software PDF

Author: Eric Sink

Publisher: Apress

Published: 2006-12-20

Total Pages: 300

ISBN-13: 1430201436

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Eric.Weblog() has 50,000 regular users; consistently included on the list of the most popular feeds in bloglines.com Sink founded a company that was named to the Inc 500 Book explains tough topics like marketing and hiring, in terms that programmers understand—all sprinkled with a touch of humor

Eric Sink on the Business of Software

Eric Sink on the Business of Software PDF

Author: エリックシンク

Publisher:

Published: 2008-09

Total Pages: 273

ISBN-13: 9784798117508

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小さくても成功しているソフトウェア企業のマーケティング、マネジメント、セールスのすべて。

The Business of Software

The Business of Software PDF

Author: Michael A. Cusumano

Publisher: Simon and Schuster

Published: 2004-03-15

Total Pages: 384

ISBN-13: 9780743215800

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A leading expert on the global software industry reveals the inner working of software giants like IBM, Microsoft, and Netscape, and shows what it takes to create, develop, and manage a successful company--in good times and bad--in the most fiercely competitive business in the world.

The Best Software Writing I

The Best Software Writing I PDF

Author: Avram Joel Spolsky

Publisher: Apress

Published: 2006-11-30

Total Pages: 305

ISBN-13: 1430200383

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* Will appeal to the same (large) audience as Joel on Software * Contains exclusive commentary by Joel * Lots of free publicity both because of Joel’s influence in the community and the influence of the contributors

Don't Make Me Think

Don't Make Me Think PDF

Author: Steve Krug

Publisher: Pearson Education

Published: 2009-08-05

Total Pages: 256

ISBN-13: 0321648781

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Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design. Three New Chapters! Usability as common courtesy -- Why people really leave Web sites Web Accessibility, CSS, and you -- Making sites usable and accessible Help! My boss wants me to ______. -- Surviving executive design whims "I thought usability was the enemy of design until I read the first edition of this book. Don't Make Me Think! showed me how to put myself in the position of the person who uses my site. After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book. In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing. If you design, write, program, own, or manage Web sites, you must read this book." -- Jeffrey Zeldman, author of Designing with Web Standards

More Joel on Software

More Joel on Software PDF

Author: Avram Joel Spolsky

Publisher: Apress

Published: 2008-09-27

Total Pages: 292

ISBN-13: 1430209887

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Joel, Apress, Blogs, and Blooks ...I was learning the hard way about how to be a publisher and probably spending way too much time looking at web sites and programming than I should have in response to that. Anyway, one day I came across this web site called , which was run by a guy with strong opinions and an unusual, clever writing style, along with a willingness to take on the conventional wisdom. In particular, he was writing this ongoing series about how bad most user interfaces were—mostly because programmers by and large knew, as Joel and I would say, using the same Yiddish–derived NYC vernacular that we both share, “bupkis” about what users really want. And I, like many, was hooked both by the series and the occasional random essay that Joel wrote. And then I had this epiphany: I'm a publisher, I like reading his stuff, why not turn it into a book?... Read the complete Foreword — Gary Cornell, Cofounder, Apress Since the release of the bestselling title Joel on Software in 2004, requests for a sequel have been relentless. So, we went back to the famed JoelonSoftware.com archives and pulled out a new batch of favorites, many of which have been downloaded over one million times. With Joel's newest book, More Joel on Software, you'll get an even better (not to mention updated) feast of Joel's opinions and impressions on software development, software design, running a software business, and so much more. This is a new selection of essays from the author's web site, http://www.joelonsoftware.com. Joel Spolsky started his weblog in March 2000 in order to offer his insights, based on years of experience, on how to improve the world of programming. This weblog has become infamous among the programming world, and is linked to more than 600 other web sites and translated into 30+ languages! Spolsky's extraordinary writing skills, technical knowledge, and caustic wit have made him a programming guru. With the success of Joel on Software, there has been a strong demand for additional gems and advice, and this book is the answer to those requests. Containing a collection of all–new articles from the original, More Joel on Software has even more of an edge than the original, and the tips for running a business or managing people have far broader application than the software industry. We feel it is safe to say that this is the most useful book you will buy this year.

Micro-ISV

Micro-ISV PDF

Author: Robert Walsh

Publisher: Apress

Published: 2006-11-21

Total Pages: 363

ISBN-13: 1430201142

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*Uniquely and squarely focuses on the needs of a startup ISV *Several leading companies in their market segment are actually micro-ISVs, including Fog Creek (FogBugz) and Sun Belt Software (Counter-Spy). It’s possible to be small AND successful, and this book is perfect for those who wish to try *Volume of Micro ISVs is increasing, signifying a deep, broad audience for this book

The Web Startup Success Guide

The Web Startup Success Guide PDF

Author: Robert Walsh

Publisher: Apress

Published: 2009-12-08

Total Pages: 430

ISBN-13: 1430219866

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If there's a software startup company in your developer heart, this is the book that will make it happen. The Web Startup Success Guide is your one-stop shop for all of the answers you need today to build a successful web startup in these challenging economic times. It covers everything from making the strategic platform decisions as to what kind of software to build, to understanding and winning the Angel and venture capital funding game, to the modern tools, apps and services that can cut months off development and marketing cycles, to how startups today are using social networks like Twitter and Facebook to create real excitement and connect to real customers. Bob Walsh, author of the landmark Micro-ISV: From Vision to Reality, digs deep into the definition, financing, community–building, platform options, and productivity challenges of building a successful and profitable web application today.

Smart and Gets Things Done

Smart and Gets Things Done PDF

Author: Avram Joel Spolsky

Publisher: Apress

Published: 2007-10-17

Total Pages: 194

ISBN-13: 1430202548

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A "good" programmer can outproduce five, ten, and sometimes more run-of-the-mill programmers. The secret to success for any software company then is to hire the good programmers. But how to do that? In Joel on Hiring, Joel Spolsky draws from his experience both at Microsoft and running his own successful software company based in New York City. He writes humorously, but seriously about his methods for sorting resumes, for finding great candidates, and for interviewing, in person and by phone. Joel’s methods are not complex, but they do get to the heart of the matter: how to recognize a great developer when you see one.