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GDPR For Dummies

Author: Suzanne Dibble

Publisher: John Wiley & Sons

Published: 2019-11-22

Total Pages: 503

ISBN-13: 1119546176

Don’t be afraid of the GDPR wolf! How can your business easily comply with the new data protection and privacy laws and avoid fines of up to $27M? GDPR For Dummies sets out in simple steps how small business owners can comply with the complex General Data Protection Regulations (GDPR). These regulations apply to all businesses established in the EU and to businesses established outside of the EU insofar as they process personal data about people within the EU. Inside, you’ll discover how GDPR applies to your business in the context of marketing, employment, providing your services, and using service providers. Learn how to avoid fines, regulatory investigations, customer complaints, and brand damage, while gaining a competitive advantage and increasing customer loyalty by putting privacy at the heart of your business. Find out what constitutes personal data and special category data Gain consent for online and offline marketing Put your Privacy Policy in place Report a data breach before being fined 79% of U.S. businesses haven’t figured out how they’ll report breaches in a timely fashion, provide customers the right to be forgotten, conduct privacy impact assessments, and more. If you are one of those businesses that hasn't put a plan in place, then GDPR For Dummies is for you.

GDPR For Dummies

Author: Suzanne Dibble

Publisher: John Wiley & Sons

Published: 2019-12-24

Total Pages: 471

ISBN-13: 1119546095

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Data Privacy and GDPR Handbook

Author: Sanjay Sharma

Publisher: John Wiley & Sons

Published: 2019-11-26

Total Pages: 496

ISBN-13: 1119594251

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The definitive guide for ensuring data privacy and GDPR compliance Privacy regulation is increasingly rigorous around the world and has become a serious concern for senior management of companies regardless of industry, size, scope, and geographic area. The Global Data Protection Regulation (GDPR) imposes complex, elaborate, and stringent requirements for any organization or individuals conducting business in the European Union (EU) and the European Economic Area (EEA)—while also addressing the export of personal data outside of the EU and EEA. This recently-enacted law allows the imposition of fines of up to 5% of global revenue for privacy and data protection violations. Despite the massive potential for steep fines and regulatory penalties, there is a distressing lack of awareness of the GDPR within the business community. A recent survey conducted in the UK suggests that only 40% of firms are even aware of the new law and their responsibilities to maintain compliance. The Data Privacy and GDPR Handbook helps organizations strictly adhere to data privacy laws in the EU, the USA, and governments around the world. This authoritative and comprehensive guide includes the history and foundation of data privacy, the framework for ensuring data privacy across major global jurisdictions, a detailed framework for complying with the GDPR, and perspectives on the future of data collection and privacy practices. Comply with the latest data privacy regulations in the EU, EEA, US, and others Avoid hefty fines, damage to your reputation, and losing your customers Keep pace with the latest privacy policies, guidelines, and legislation Understand the framework necessary to ensure data privacy today and gain insights on future privacy practices The Data Privacy and GDPR Handbook is an indispensable resource for Chief Data Officers, Chief Technology Officers, legal counsel, C-Level Executives, regulators and legislators, data privacy consultants, compliance officers, and audit managers.

Brexit For Dummies

Author: Nicholas Wallwork

Publisher: John Wiley & Sons

Published: 2019-07-11

Total Pages: 208

ISBN-13: 1119601223

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Your practical and fearless guide to surviving the world’s biggest break-up Whether you’re a staunch Remainer, a buccaneering Brexiteer, or are wavering between the two camps, you’ll want to be fully au fait with all the issues surrounding Britain’s exit from the EU—wherever in the world you and your business are based. This book, by leading businessman and entrepreneur Nicholas Wallwork, will arm you with everything you need to negotiate the post-Brexit landscape and end up just where you need to be. Kicking off with the history behind the tightly fought June 23 referendum, Brexit for Dummies covers the origins of British Euroscepticism right up to the most recent legal and policy changes in place following the vote. As well as looking at the influence Brexit has already had—both domestically and internationally—the book takes a glimpse at what lies ahead, giving you vital insights into how to protect your business right now and to capitalize on new opportunities in the future. Changing customs: how to negotiate the new import-export rules Think global: how is Brexit influencing the international economy? Get moving: what do immigration policy changes mean for my business? Buy or sell?: make the smartest foreign investment decisions both inside and outside Britain Love it or loathe it, Brexit has profound implications for your business, and this guide will help you stop worrying and prove that au revoir doesn’t mean goodbye for good.

WordPress For Dummies®

Author: Lisa Sabin-Wilson

Publisher: John Wiley & Sons

Published: 2010-07-30

Total Pages: 413

ISBN-13: 0470908300

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The bestselling guide to WordPress, fully updated for newest version of WordPress WordPress, the popular, free blogging platform, has been updated with new features and improvements. Bloggers who are new to WordPress will learn to take full advantage of its flexibility and usability with the advice in this friendly guide. Previous editions have sold nearly 50,000 copies, and interest in blogging continues to explode. WordPress is a state-of-the-art blog platform that emphasizes aesthetics, Web standards, and usability WordPress For Dummies, 3rd Edition covers both the free-hosted WordPress.com version and WordPress.org, which requires users to purchase Web hosting services Written by an expert who works directly with the developers and cofounder of WordPress Shows readers how to set up and maintain a blog with WordPress and how to use all the new features Like its earlier editions, WordPress For Dummies, 3rd Edition helps bloggers quickly and easily take advantage of everything this popular blogging tool has to offer.

Minecraft For Dummies

Author: Jesse Stay

Publisher: John Wiley & Sons

Published: 2015-01-20

Total Pages: 384

ISBN-13: 1118968239

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Provides readers with tips, techniques, and strategies for Minecraft, including how to understand biomes, explore and trade in villages, mine redstone, and survive hunger through farming and mining.

Law for Small Business For Dummies - UK

Author: Clive Rich

Publisher: John Wiley & Sons

Published: 2016-01-13

Total Pages: 432

ISBN-13: 1118970454

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Your own in-house legal advisor—at a fraction of thecost Written in plain-English for business people without any legaltraining, Law For Small Business For Dummies coverseverything you need to be aware of regarding the law when you'restarting and running your own business. Cutting through the jargonthat can make even the pros scratch their heads, this book quicklygets you up-to-speed on the key areas of business law, includingcontracts, websites, intellectual property, data protection andpartnership agreements. Plus, you'll find out how small businesslaw applies to advertising and marketing, confidentialityagreements, the sale and supply of goods (including e-commerce),negligence and product liability. There were 526,000 new businesses registered in the UK in2013—and, at some point, all of them will be faced with legalrisks that could make the difference between success and failure.One claim could wipe out a fledgling business' profits, and hiteven big businesses harder than they could ever imagine. If you'rethe owner of a new business and need to get a handle on the ins andouts of small business law—and don't have the budget toemploy an in-house legal advisor—this trusted, approachableguide is your answer. Covers the laws surrounding the most common risks smallbusinesses face Addresses how to deal with legal issues before a potentiallycostly dispute arises Provides access to handy sample contract templates onDummies.com Serves as your own in-house legal advisor—at a fractionof the cost If you're an existing business owner or an aspiring entrepreneurthinking about starting your own business, Law For SmallBusiness For Dummies gives you answers to questions you didn'teven know to ask!

Data Protection: A Practical Guide to UK and EU Law

Author: Peter Carey

Publisher: OUP Oxford

Published: 2009-03-05

Total Pages: 584

ISBN-13: 019158035X

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Now in its third edition, this invaluable handbook offers practical solutions to issues arising in relation to data protection law. It is fully updated and expanded to include coverage of all of the significant developments in the practice of data protection, and takes account of the wealth of guidance published by the Information Commissioner since the last edition. The third edition includes new material on the changes to the Commissioner's powers and new guidance from the Commissioner's office, coverage of new cases on peripheral aspects of data protection compliance and examples of enforcement, the new code on CCTV processing, the new employment code, clarification on the definition of "personal data", the binding corporate rules on the exemption to the export data ban and the new ICT set of model contractual provisions for data exports, and the proposed action by the EU against the UK for failing to implement the Data Protection Directive appropriately. There are new chapters on terminology and data security.

Ultimate GDPR Practitioner Guide (2nd Edition)

Author: Stephen R. Massey

Publisher: Fox Red Risk

Published: 2020-05-25

Total Pages: 396

ISBN-13: 9781999827236

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The Ultimate GDPR Practitioner Guide (2nd Edition) provides those tasked with implementing Data Protection processes, useful information and supporting case law to aid in achieving compliance with GDPR. The second edition is crammed with new and updated advice, guidance and templates and also includes a copy of the full regulation text and the supporting recitals.

Gamification Marketing For Dummies

Author: Zarrar Chishti

Publisher: John Wiley & Sons

Published: 2020-10-06

Total Pages: 304

ISBN-13: 1119663970

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Grow your customer base with games! Gamification is the practice of adding elements of gameplay into marketing materials to better engage customers. In Gamification Marketing For Dummies, you’ll learn to use this proven strategy to capture the attention of your target markets and boost your results using valuable gamification data. Games are fun! That’s why gamification is so successful—customers will jump at the chance to play and win your custom-developed marketing game. You’ll connect with your customers and create lasting memories. Whether or not you are digitally savvy, this book will teach you the basics of gamification, from choosing the right game to capturing the user behavior data that the game generates. Use games to increase customer engagement and marketing results Learn how to choose or commission the right games for your market Plan and execute a successful gamification strategy Learn from data generated inside your game for valuable market insights From simple strategies like customer loyalty programs to complex, branded, social game apps, this book will point in the direction of gamification that works for you.